Original Content: Don’t Be a Copycat!

I was SO bummed when I read that Jonah Lehrer was caught for two separate offenses: plagiarizing, and citing a false Bob Dylan quote in his new book, Imagine. I’m a huge fan of Lehrer and listen to him often on radio shows such as RadioLab. To make things a little more embarrassing, when he…

Quick Tip: Specific vs Targeted Cover Letters

Many times, I have clients who ask me to write a “general” cover letter, meaning a cover letter that can be sent to multiple recruiters and hiring managers. I generally recommend writing targeted cover letters, but when I write general cover letters, I always remind my clients to take the time and add specific details…

The Functional Resume: Is it Right for You?

What is a Functional Resume? Most of the time, you’ll see resumes that are in a chronological format: there is a short summary or profile, followed by an employment section that contains each position listed by date. A functional resume is a resume that’s organized by skill rather than by job and date, thereby focusing…

Resume Writing Tip: Consistency is Key!

One of the most common issues I see when I look at resumes is a lack of consistency. Consistency is one of the most essential elements of resume writing, and it’s often overlooked. Here are some areas where folks tend to be inconsistent: Formatting: This is a biggie! Make sure your formatting is consistent. Spacing:…

Don’t Forget to Say “Thank You!”

You did it – you had the interview. It went pretty well, you were prepared and got along nicely with the interviewer. Sure, there were a few things you forgot to say (and don’t feel bad – there always are), but for the most part you feel like you’ve got a good shot at the…

Be Yourself!

What You Have… That They Don’t. There are millions of job-seekers – and resumes – landing on desks and computer screens across the nation. In your own city, hundreds of people could be applying for your dream job – right now, as you’re reading this. But wait! Keep reading…    So how do you make…

Some General Info About Blogs.

The Benefits of Blogging Advertising: Blogging is a way to talk about your business or product, while reaching both existing customers and prospects. There are a million ways to write a blog, and a million more things to write about! You can write a newsletter, an advice column, a page of interesting facts…the list goes…

Why Original Content is So Important

Why Original Content is Important The more original content you have on your website or in your blog, the more valuable it is for marketing purposes and for your customers. You have to be careful – many blog writers out there will simply copy content from other websites and re-post it, either on your website…